Posts in video
Why is video marketing so important

Do you feel like you have tried everything? Are your current advertising methods not yielding the results that they used to? Maybe you are missing something. Given that people watch over 1 billion hours’ worth of YouTube videos daily, maybe traditional advertising methods just won’t cut it anymore. As a video production company operating out of London, one of the busiest cities in the world, we can attest to the fact that incorporating videos into your marketing strategy are a sure way to take your rankings to the next level.

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Who and why do people watch videos online?

Everywhere you look, people are watching videos. Advertising experts are saying that video marketing is the only way to go in 2019. However, is anyone answering the hard-hitting questions? Has anyone told us why video marketing is pulling the numbers that it is? I mean, who is watching these videos anyway? Understanding the numbers behind video marketing will help you tailor your video marketing campaign to attract the right customer.

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How Videos Can Boost Your Online Traffic

If you are looking for a foolproof way to drive traffic to your business website or social media page, video content is the answer. Video content will not only increase your ranking on search engines, but they will also increase engagement with your posts and improve the chances of your content being shared and reposted. A study by Simply Measured revealed that videos generate twelve times the amount of leas that photos and texts do. As a business, it is therefore necessary that you draw up a plan to use marketing online videos to your advantages. If you didn’t already know, here are some of the ways that video content can boost your online traffic.

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How to Create a Great Interview Video for Your Audience?

Everywhere you turn, someone is creating video content. Videos are becoming an increasingly popular way to draw people to your brand and your business. According to a survey by HubSpot Research, having a video on your business’ landing page can increase conversion rates by up to 80%. Video content has not just improved how businesses sell their products; it has also redefined how business sales teams interact with their customers. Now, companies need to do more than create one video advertising campaign every two years. With the current digital climate, creating video content on every possible platform is necessary for every business to stay afloat. That is exactly why your business needs to put more thought into the video content that it puts out.

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Do You Really Need to Hire a Video Production Company?

In the age of DIYs and YouTube tutorials, few things sound as good as “I did this all by myself”. Sometimes however, hiring a professional is the only right decision. With video marketing on the rise, more and more businesses are looking into creating video content for websites, social media pages and other online platforms.

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Why Music Videos are the Perfect Marketing Tools

Anyone who exists in this timeline must have heard Justin Bieber at some point in their lives. How did he get his big break, you ask? Music videos. While his path may have been a little more pedestrian, with his being homemade videos posted on YouTube, you have the opportunity to take your career to the next level by investing in music video production.

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What Marketing Videos Mean for Your Business

According to a survey carried out by Cisco in 2018, by 2019, Internet users will spend 80% of their time watching videos online. What then does this mean for your business? If your business is going to complete effectively in today’s market, it will have to focus its energy where it really matters: Video marketing.

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How Videos Can Grow Your Business’ Social Media Presence

If you have been paying any attention to business trends in recent years, then you already know why social media is important to your business. Your business’ internet presence is driven largely by your social media presence. The more engagement your social media pages get, the wider the reach of your business. In fact, any business or brand that is serious about reaching the ends of the world with its products and services needs to invest greatly in building a social media presence.

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5 Reasons Why Your Business Needs a Corporate Talking Head Video

With corporate videos become more and more popular, it is only necessary that you start using videos to reach your audience. While there are many types of corporate videos, talking videos are taking center stage.

Talking head videos are videos that involve a person talking to the camera. The talking subject might be talking directly to the camera or looking to the side as if being interviewed. As a business owner or an organisation head, especially in London, you need to start to working on including corporate talking head videos in your business plan.

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Corporate Video for L&C Mortgage Advisors

Yesterday Fox and Falcon packed up our Blackmagic Design Ursa mini 4.6k's and headed from Berkshire Maidenhead to Bath to explore its beautiful architecture. We shot a recruitment video project for London and Country for the position of 'Mortgage and Protection Advisor.'

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